Erik EhasooinCreative Strategy BlogCase Study: Go-to-Market Strategy for Bolt DriveExpanding to new markets is always challenging, and choosing the right strategy can decide the success or failure of the new endeavour…Oct 25Oct 25
Erik EhasooinCreative Strategy Blog6 Reasons You Need a Company Brand StrategyAre you curating your brand image or do others do it for you? Brand strategy will help you take control of your brand no matter the size ofOct 20, 2022Oct 20, 2022
Erik EhasooinCreative Strategy BlogBill Gates has a Branding Problem. AgainBill Gates has a tendency to overlook the importance of branding. He did it again with his nuclear power plant company TerraPowerSep 8, 2022Sep 8, 2022
Erik EhasooinCreative Strategy BlogWhy you Should Not have an Innovation DepartmentPutting all innovation under one department is not a good idea as different types of innovations conflict with each other…Aug 10, 2021Aug 10, 2021
Erik EhasooinCreative Strategy BlogeBook: Corporate Innovation GuideA comprehensive overview of corporate innovation management. This all-inclusive eBook is a collection of leading innovation frameworks.Mar 16, 2021Mar 16, 2021
Erik EhasooinCreative Strategy BlogHow to scale organisational change?How to sell your innovative ideas and create new knowledge. Here is my practical guide for leaders.May 14, 2020May 14, 2020
Erik EhasooinCreative Strategy BlogWe’re Done with New Industrial Revolutions, Let’s Move On to Creativity RevolutionWe’re not in industrial revolution any more, we’re in creativity revolution. Let’s embrace the unlimited opportunities we have and accept…Mar 28, 2019Mar 28, 2019
Erik EhasooinCreative Strategy BlogHow Estonia Defined Itself Through Future Visioning8 years ago, Estonia was visioning its future for 2018. The future is here. What has come true, what was missed and what stayed the same?Dec 6, 2018Dec 6, 2018
Erik EhasooinCreative Strategy Blog6 Key Elements For a Creative Office EnvironmentOne of the main questions I’ve been asked during my Creativity talk is how to establish a creative office environment. So here is my…Oct 31, 2018Oct 31, 2018
Erik EhasooinCreative Strategy BlogUniversal Basic Income — our Inevitable Future or Empty Populism?Universal Basic Income (UBI) has been getting momentum as a method to distribute increasing overall wealth that is generated from the…Sep 11, 2018Sep 11, 2018